In 2015 we looked forward to the largest ever Rugby World Cup. At Land Rover, we know rugby is built from the ground up, and that the grassroots are the core of the game. #WeDealInReal
THE RUGBY WORLD CUP TROPHY TOUR
Having taken 'The Least Driven Path' through 15 countries, the iconic Webb Ellis Cup toured the UK & Ireland in a bespoke Land Rover Defender ahead of Rugby World Cup 2015.
We gave youngsters from around the world a once in a lifetime opportunity to become a Rugby World Cup 2015 mascot.