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LAND ROVER LAUNCHES THE NEW DISCOVERY SPORT IN THE MENA REGION

The New Discovery Sport

Land Rover has introduced the hotly anticipated New Discovery Sport in a series of launch events across the MENA region. 

The events were held at venues across the UAE, KSA, Kuwait, Morocco, Oman, Bahrain and Qatar. Thousands of guests including VIPs, customers and key members of the media were treated to an exclusive unveiling of the New Discovery Sport, and were entertained with thrilling live acts embodying the unique blend of local flavour, refinement, performance and capability that epitomises Land Rover vehicles. 

Turning heads since its worldwide debut at last year’s Paris Motor Show, the New Discovery Sport is the world’s most versatile and capable premium compact SUV. Unique to its segment, the vehicle is set to receive an overwhelming response from MENA customers when it goes on sale this month.