LATEST LAND ROVER NEWS
Hundreds of Land Rover enthusiasts in Bahrain attended a Land Rover Ride & Drive event in May. Organised by EuroMotors, the exclusive event was held at the new Land Rover Experience Centre, the first Experience Centre of its kind in the Middle East.
During the past few months Land Rover enthusiasts have enjoyed a number of exclusive opportunities to experience first-hand the New Discovery Sport – Land Rover’s most versatile and capable compact SUV yet.
Land Rover has revealed an exciting new collaboration with Sony Music Entertainment Middle East, merging the automotive and entertainment worlds together to create a powerful celebration of music and cultural diversity across the Arab region.
As part of its MYLAND initiative, Land Rover MENA recently completed a commemorative expedition to one of the oldest railway networks, Hejaz, in the Kingdom of Saudi Arabia (KSA).
Land Rover has joined forces with the Egyptian Red Crescent (ERC) and Swiss Red Cross (SRC), in a pioneering humanitarian project to improve the health and general wellbeing of less fortunate Egyptians in the Zeinhum district of Cairo.
One of the most visited stands at the Qatar Motor Show, Land Rover and Alfardan Premier Motors Co. revealed one of Land Rover’s newest vehicles to the region.